Hiring in an Age of Social Media
A top marketing corporation is looking to fill an entry-level associate position.
The hiring committee has narrowed the pool down to three applicants. All are
equally qualified and have received high ratings in their in-person interviews.
The first candidate, Svetlana, has presented the hiring committee with an
excellent resume and references, all in hard copy. On her resume, she has listed
the relevant coursework she has taken throughout her studies, as well as applicable
work references. The resume is beautifully laid out and designed.
The second candidate, Kareem, has also provided an excellent resume with exceptional
references. Like Svetlana, he has listed his relevant coursework and work experiences,
but has also listed his Facebook and Twitter pages as resources. He is hoping
that the social networking links will help the committee get to know him a
little more personally. The resume is basic in design, perhaps based off of
a template, but clean and simple.
The third candidate, Leslie, has presented the hiring committee with a "Hire-Me"
package. She has included her resume that has more of an artistic design than
the other resumes. Alongside her resume, she has included her links to Facebook
and Twitter, as well as a link to her YouTube video. It was her hope that the
YouTube video would remind the committee of her personality, even after the
interview.
As a committee member, who would you recommend to hire and why?
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